I met the husband-and-wife team behind Pop-Vac early in the development of their company and immediately knew it would be an exciting creative partnership. They were developing innovative products and building brands around them, and they brought me on as a designer and art director.
I helped establish a cohesive visual identity across their products, marketing, media, and graphic design, working to make each piece feel like part of the same larger brand. One of their standout products was Pop-Vac, an airtight, vacuum-sealed storage system designed primarily for cannabis but versatile enough for many types of storage.
I worked with the company for several years, helping develop the brand and its visual presence as the business continued to grow. Eventually, the company decided to bring its creative work in-house in New York, bringing our working relationship to a natural close.
